The weirdest thing about this annual pass to me is that there’s no BUY THIS NOW button that lets you shell out for your 12 months in advance in a single payment. ie. hit this button, pay this money, get your free horsie/ D3/ beta access/ 12 month WoW sub. I wasn’t planning on buying it myself but when I checked out the website, I was expecting to see a button like that.
Even if it cost exactly the same as two six-month subscriptions, that would be a simpler way for players to pick up the pass than signing some sort of contract by which they agree to pay for a year’s worth of subscriptions. (And might also lend itself to Christmas presents if anyone has family who throw that kind of money around on gifts.)